单选题The writer suggests that companies for the sake of effective product differentiation.A step away from the crowded business fieldB make as many advertisements in newspapers as possibleC manage to enter competitive markets whenever possibleD print out th

There will eventually come a day when The New York Times cases to publish stories on newsprint.Exactly when that day will be is a matter of debate.“Sometime in the future“the paper’s publisher said back in 2010.
Nostalgia for ink on paper and the rustle of pages aside,there’s plenty of incentive to ditch print.The infrastructure required to make a physical newspapers-printing presses.delivery truck-isn’t just expensive it’s excessive at a time when online-only competition don’t have the same set financial constraints.Readers are migrating away from print away,And although print ad sales still dwarf their online and mobile counterparts revenue from print is still declining.
Overhead may be high and circulation lowe,but rushing to eliminate its print editor would be a mistake,says BuzzFeed CEO Jonah Peretti.Peretti says the Times shouldn't waste time getting of the print business,only if they go about doing it the right away“Figuring out a way to accelerate that transition would make sense for them“he said,“but if you discontinue it,you're going to have your most loyal customers really upset with you."Sometimes that's worth making a change anyway".Peretti gives example of Netflix discontinuing its DVD-mailing service to focus on streaming."It was seen as a blunder."he said.The move turned out to be foresighted.And if Peretti were in charge at the times?"l wouldn't pick year to end print."he said.“I would raise and make it into more of a legacy product.”
The most loyal costumer would still gel the product they favor.the idea goes,and they’d feel like they were helping sustain the quality of something they believe in."So if you're overpaying for print,you could feel like you were helping,"peretti said."Then increase it at rate each year and essentially try to generate additional revenue."In other words,if you're going to print product,make it for the people who are already obsessed with it.Which may be what the Times is doing already.Getting the print edition seven days a week costs nearly$500 a year—more than twice as much as a digital-only subscription.
"It's a really hard thing to do and it's a tremendous luxury that BuzzFeed doesn't have a legacy business,"Peretti remarked."But we're going to have questions like that where we have things we're doing that don't make sense when the market.Change and the world changes.In those situations,it's better to be more aggressive than less aggressive."
It can inferred form Paragraphs 5 and 6 that a“legacy product”.

A.helps restore the glory of former times.
B.is meant for the most loyal customers.
C.will have the cost of printing reduced.
D.expands the popularity of the paper

There will eventually come a day when The New York Times cases to publish stories on newsprint.Exactly when that day will be is a matter of debate.“Sometime in the future“the paper’s publisher said back in 2010.Nostalgia for ink on paper and the rustle of pages aside,there’s plenty of incentive to ditch print.The infrastructure required to make a physical newspapers-printing presses.delivery truck-isn’t just expensive it’s excessive at a time when online-only competition don’t have the same set financial constraints.Readers are migrating away from print away,And although print ad sales still dwarf their online and mobile counterparts revenue from print is still declining.Overhead may be high and circulation lowe,but rushing to eliminate its print editor would be a mistake,says BuzzFeed CEO Jonah Peretti.Peretti says the Times shouldn't waste time getting of the print business,only if they go about doing it the right away“Figuring out a way to accelerate that transition would make sense for them“he said,“but if you discontinue it,you're going to have your most loyal customers really upset with you."Sometimes that's worth making a change anyway".Peretti gives example of Netflix discontinuing its DVD-mailing service to focus on streaming."It was seen as a blunder."he said.The move turned out to be foresighted.And if Peretti were in charge at the times?"l wouldn't pick year to end print."he said.“I would raise and make it into more of a legacy product.”The most loyal costumer would still gel the product they favor.the idea goes,and they’d feel like they were helping sustain the quality of something they believe in."So if you're overpaying for print,you could feel like you were helping,"peretti said."Then increase it at rate each year and essentially try to generate additional revenue."In other words,if you're going to print product,make it for the people who are already obsessed with it.Which may be what the Times is doing already.Getting the print edition seven days a week costs nearly$500 a year—more than twice as much as a digital-only subscription."It's a really hard thing to do and it's a tremendous luxury that BuzzFeed doesn't have a legacy business,"Peretti remarked."But we're going to have questions like that where we have things we're doing that don't make sense when the market.Change and the world changes.In those situations,it's better to be more aggressive than less aggressive."
Which of the following would be the best title of the text?

A.Shift to Online Newspapers All at Once
B.Cherish the Newspapers Still in Your Hand
C.Make Your Print Newspaper a Luxury Good
D.Keep Your Newspapers Forever in Fashion

There will eventually come a day when The New York Times cases to publish stories on newsprint.Exactly when that day will be is a matter of debate.“Sometime in the future“the paper’s publisher said back in 2010.Nostalgia for ink on paper and the rustle of pages aside,there’s plenty of incentive to ditch print.The infrastructure required to make a physical newspapers-printing presses.delivery truck-isn’t just expensive it’s excessive at a time when online-only competition don’t have the same set financial constraints.Readers are migrating away from print away,And although print ad sales still dwarf their online and mobile counterparts revenue from print is still declining.Overhead may be high and circulation lowe,but rushing to eliminate its print editor would be a mistake,says BuzzFeed CEO Jonah Peretti.Peretti says the Times shouldn't waste time getting of the print business,only if they go about doing it the right away“Figuring out a way to accelerate that transition would make sense for them“he said,“but if you discontinue it,you're going to have your most loyal customers really upset with you."Sometimes that's worth making a change anyway".Peretti gives example of Netflix discontinuing its DVD-mailing service to focus on streaming."It was seen as a blunder."he said.The move turned out to be foresighted.And if Peretti were in charge at the times?"l wouldn't pick year to end print."he said.“I would raise and make it into more of a legacy product.”The most loyal costumer would still gel the product they favor.the idea goes,and they’d feel like they were helping sustain the quality of something they believe in."So if you're overpaying for print,you could feel like you were helping,"peretti said."Then increase it at rate each year and essentially try to generate additional revenue."In other words,if you're going to print product,make it for the people who are already obsessed with it.Which may be what the Times is doing already.Getting the print edition seven days a week costs nearly$500 a year—more than twice as much as a digital-only subscription."It's a really hard thing to do and it's a tremendous luxury that BuzzFeed doesn't have a legacy business,"Peretti remarked."But we're going to have questions like that where we have things we're doing that don't make sense when the market.Change and the world changes.In those situations,it's better to be more aggressive than less aggressive."
The New York Times is considering ending its print edition partly due.

A.the high cost of operation.
B.the pressure form its investors.
C.the complaints form its readers
D.the increasing online ad asles.

Almost every family buys at least one copy of a newspaper every clay.Some people subscribe to?as many as two or three different newspapers.But why do people read newspapers?
Five hundred years ago,news of important happenings--battles lost and won,kings or rulers?overthrown or killed--took months and even years to travel from one country to another.The news?passed by word of mouth and was never accurate.Today we can read in our newspapers of important?events that occur in faraway countries on the same day they happen.
Apart from supplying news from all over the world,newspapers give us a lot of other useful information.There are weather reports,radio,television and film guides,,book reviews,stories,and,of?course,advertisements.There are all sorts of advertisements.The bigger ones are put in by large?companies to bring attention to their products.They pay the newspapers thousands of dollars for their?advertising space,but′it is worth the money,for news of their products goes into almost every home?in the country.For those who produce newspapers,advertisements are also important.Money earned?from advertisements makes it possible for them to sell their newspapers at a low price and still make?a profit.

The phrase"subscribe to"in the second sentence of Para.1 means__

A.contribute to
B.write to
C.pay for receiving
D.appreciate

Almost every family buys at least one copy of a newspaper every clay.Some people subscribe to?as many as two or three different newspapers.But why do people read newspapers?
Five hundred years ago,news of important happenings--battles lost and won,kings or rulers?overthrown or killed--took months and even years to travel from one country to another.The news?passed by word of mouth and was never accurate.Today we can read in our newspapers of important?events that occur in faraway countries on the same day they happen.
Apart from supplying news from all over the world,newspapers give us a lot of other useful information.There are weather reports,radio,television and film guides,,book reviews,stories,and,of?course,advertisements.There are all sorts of advertisements.The bigger ones are put in by large?companies to bring attention to their products.They pay the newspapers thousands of dollars for their?advertising space,but′it is worth the money,for news of their products goes into almost every home?in the country.For those who produce newspapers,advertisements are also important.Money earned?from advertisements makes it possible for them to sell their newspapers at a low price and still make?a profit.

The money spent on advertisements is__________.

A.wasted
B.not much
C.worthwhile
D.of no use to anyone

Text 4 There will eventually come a day when The New York Times cases to publish stories on newsprint.Exactly when that day will be is a matter of debate.“Sometime in the future“the paper’s publisher said back in 2010.Nostalgia for ink on paper and the rustle of pages aside,there’s plenty of incentive to ditch print.The infrastructure required to make a physical newspapers-printing presses.delivery truck-isn’t just expensive it’s excessive at a time when online-only competition don’t have the same set financial constraints.Readers are migrating away from print away,And although print ad sales still dwarf their online and mobile counterparts revenue from print is still declining.Overhead may be high and circulation lowe,but rushing to eliminate its print editor would be a mistake,says BuzzFeed CEO Jonah Peretti.Peretti says the Times shouldn't waste time getting of the print business,only if they go about doing it the right away“Figuring out a way to accelerate that transition would make sense for them“he said,“but if you discontinue it,you're going to have your most loyal customers really upset with you."Sometimes that's worth making a change anyway".Peretti gives example of Netflix discontinuing its DVD-mailing service to focus on streaming."It was seen as a blunder."he said.The move turned out to be foresighted.And if Peretti were in charge at the times?"l wouldn't pick year to end print."he said.“I would raise and make it into more of a legacy product.”The most loyal costumer would still gel the product they favor.the idea goes,and they’d feel like they were helping sustain the quality of something they believe in."So if you're overpaying for print,you could feel like you were helping,"peretti said."Then increase it at rate each year and essentially try to generate additional revenue."In other words,if you're going to print product,make it for the people who are already obsessed with it.Which may be what the Times is doing already.Getting the print edition seven days a week costs nearly$500 a year—more than twice as much as a digital-only subscription."It's a really hard thing to do and it's a tremendous luxury that BuzzFeed doesn't have a legacy business,"Peretti remarked."But we're going to have questions like that where we have things we're doing that don't make sense when the market.Change and the world changes.In those situations,it's better to be more aggressive than less aggressive."
Peretti believes that,in a changing world,（ ）.

A.legacy businesses are becoming outdated.
B.cautiousness facilitates problem-solving.
C.traditional luxuries can stay unaffected.

There will eventually come a day when The New York Times cases to publish stories on newsprint.Exactly when that day will be is a matter of debate.“Sometime in the future“the paper’s publisher said back in 2010.Nostalgia for ink on paper and the rustle of pages aside,there’s plenty of incentive to ditch print.The infrastructure required to make a physical newspapers-printing presses.delivery truck-isn’t just expensive it’s excessive at a time when online-only competition don’t have the same set financial constraints.Readers are migrating away from print away,And although print ad sales still dwarf their online and mobile counterparts revenue from print is still declining.Overhead may be high and circulation lowe,but rushing to eliminate its print editor would be a mistake,says BuzzFeed CEO Jonah Peretti.Peretti says the Times shouldn't waste time getting of the print business,only if they go about doing it the right away“Figuring out a way to accelerate that transition would make sense for them“he said,“but if you discontinue it,you're going to have your most loyal customers really upset with you."Sometimes that's worth making a change anyway".Peretti gives example of Netflix discontinuing its DVD-mailing service to focus on streaming."It was seen as a blunder."he said.The move turned out to be foresighted.And if Peretti were in charge at the times?"l wouldn't pick year to end print."he said.“I would raise and make it into more of a legacy product.”The most loyal costumer would still gel the product they favor.the idea goes,and they’d feel like they were helping sustain the quality of something they believe in."So if you're overpaying for print,you could feel like you were helping,"peretti said."Then increase it at rate each year and essentially try to generate additional revenue."In other words,if you're going to print product,make it for the people who are already obsessed with it.Which may be what the Times is doing already.Getting the print edition seven days a week costs nearly$500 a year—more than twice as much as a digital-only subscription."It's a really hard thing to do and it's a tremendous luxury that BuzzFeed doesn't have a legacy business,"Peretti remarked."But we're going to have questions like that where we have things we're doing that don't make sense when the market.Change and the world changes.In those situations,it's better to be more aggressive than less aggressive."
Peretti suggests that,in face of the present situation,the Times should.

A.seek new sources of readership.
B.end the print edition for goog.
C.aim for efficitent management.
D.make strategic adiustments.

Many oil companies are now making alternative energy___________ in an effort to remain competitive in future energy markets.

A.payments
B.contributions
C.donations
D.investments

Almost every family buys at least one copy of a newspaper every clay.Some people subscribe to?as many as two or three different newspapers.But why do people read newspapers?
Five hundred years ago,news of important happenings--battles lost and won,kings or rulers?overthrown or killed--took months and even years to travel from one country to another.The news?passed by word of mouth and was never accurate.Today we can read in our newspapers of important?events that occur in faraway countries on the same day they happen.
Apart from supplying news from all over the world,newspapers give us a lot of other useful information.There are weather reports,radio,television and film guides,,book reviews,stories,and,of?course,advertisements.There are all sorts of advertisements.The bigger ones are put in by large?companies to bring attention to their products.They pay the newspapers thousands of dollars for their?advertising space,but′it is worth the money,for news of their products goes into almost every home?in the country.For those who produce newspapers,advertisements are also important.Money earned?from advertisements makes it possible for them to sell their newspapers at a low price and still make?a profit.

In the past,news was

A.sent by telegraph
B.sent by letter
C.passed from one person to another
D.sent by telephone

Almost every family buys at least one copy of a newspaper every clay.Some people subscribe to?as many as two or three different newspapers.But why do people read newspapers?
Five hundred years ago,news of important happenings--battles lost and won,kings or rulers?overthrown or killed--took months and even years to travel from one country to another.The news?passed by word of mouth and was never accurate.Today we can read in our newspapers of important?events that occur in faraway countries on the same day they happen.
Apart from supplying news from all over the world,newspapers give us a lot of other useful information.There are weather reports,radio,television and film guides,,book reviews,stories,and,of?course,advertisements.There are all sorts of advertisements.The bigger ones are put in by large?companies to bring attention to their products.They pay the newspapers thousands of dollars for their?advertising space,but′it is worth the money,for news of their products goes into almost every home?in the country.For those who produce newspapers,advertisements are also important.Money earned?from advertisements makes it possible for them to sell their newspapers at a low price and still make?a profit.

Which of the following statements is NOT true?

A.Five hundred years ago news did not take a long time to reach other countries.
B.Large companies put big advertisements in the newspapers to make their products known.
C.The news that we need in our newspapers is up-to-date.
D.Though the newspapers are sold at a low price,their owners still gain profit.